The Benefits of Using Followerwonk

Today I will show you how Followerwonk helps you understand the magic behind social activity and user’s behavior in Twitter. As a sample I am going to use my own Twitter account: @elgartcalago

Next to each chart, you will find links that allow you to explore specific users in each segment. You can further sort these pop-up lists of users by follower count, tweet count, and so on.

Followerwonk segment these users into a number of psychographic segments: including gender, location, Twitter activity, and more.

Sample size: 1,746 followers of @elgartcalago

Mapped Locations

Mapped locations of elgartcalago's followers

Using the location field in Twitter accounts, Followerwonk try to approximate the geographic location of up to 5,000 users and map them for you. Through mapping locations enabled, we can directly target certain users from specific countries. This is an inexact procedure and so some points may be mapped incorrectly.

Most Active Hours for Followers

Most active hours of elgartcalago's followers

This time we already know the peak hours of activity of our followers and our target audience at the right time. Followerwonk integrated a scheduling optimization with Buffer. Just tell them how many times you'd like to tweet and they'll create a schedule for you based on the top hours above.

Your Most Active Hours

Most active hours for elgartcalago

This chart details my Twitter activity. Using up to 400 of their most recent actions, they chart when they tweet, @contact tweet (ones that begin with someone's name), and retweet. Compare to the above chart to see how their activity compares to their followers.

Social Authority

Social Authority scores of elgartcalago's followers

Social Authority is their rating of a user's influence and engagement on Twitter. It ranges from 1 to 100, where higher scores indicate a person with greater influential activity. With this capability, we can carefully target users on where or which whom to engage at, take advantage to this powerful metrics.

Account Ages of Followers

Account ages of users elgartcalago follows

The age of an account is an interesting way to measure value. Users who have been on Twitter for a while are early adopters, and generally more valuable than newbies. As well, there is a higher percentage of spam accounts in newer user segments (as Twitter has not yet cleared them out).

Measure Your Own Social Authority

Actually I am overwhelmed upon seeing my social authority reaching as high as 51. There are various factors on calculating your social authority. The biggest factors are the number of followers you have, the number of days you are in Twitter and the engagement you have with your fellows on Twitter.

In this post, I only covered the most important features of Followerwonk as I don’t have enough time to document all of them. If you are curious on how you behave on Twitter then you can do your own measurements by visiting Followerwonk.com.

Three Ways to Obtain a Dependable Data before Strategic SEO Executions

*This article is originally posted at Pageeater.com

Nowadays, data are dispersed throughout different mediums, such as television, newspapers, word of mouth and especially through the internet. Conducting a research study is not as hard as way back a decade ago. There is lot of resources available right after in front of you. There are also a lot of confusions on how the data are represented. In this case, the only and best way we can do a good and reliable market research is fetching the best data presented and utilized it properly.

In SEO, there are 3 ways on how to efficiently obtain a dependable data before implementing a strategic execution.

Know Your Audiences

Audiences (visitors) to our site are the people who became customers at the end.  By doing so, targeting the exact audiences can be a profitable step in our overall internet marketing efforts. In this part of research we can directly identify the people of desired demographic target such as the following;

•    Country
•    State
•    Religion
•    Sex
•    Aged Group
•    Status
•    Income level
•    Educational level

By properly looking at the audience indicators above, we can directly and specifically choose the type of approach we are going to implement.

Setting geographic target using GW

Location

 In addition, by using tools such the Google Webmastertools, we can set a preferred geographical target as easy as clicking the dropdown menu for specific country you want your site to show up favorably.

Efficient Keyword Research

As we all know, search engines can bring endless referrals to our site. It can be directly attributed to a goldmine! Otherwise, by appropriately choosing the exact data, we can directly come up on what “keyword-phrases” we want our site to show up in SERPs.

There are also lots of free resources that can be utilized easily. One of these is the Google Keyword Tool.

Tips in choosing a keyword:

You should not necessarily choose keyword phrases that have thousands and millions of traffic it can bring to your site. It can be a dangerous step. Choose the easiest first, test and evaluate results.

Top 3 keyword phrases that brought good impressions to the site

 Targeting one keyword phrases is a good chance to draw up some related searches that your site best relates to.

Non-targeted keyword phrases that was drawn up by the targeted keyword phrases.

Keyword Referrals – Phrases that bring most traffic to the site / blog.

Through identifying the keyword that can bring a huge traffic to your site, it can also be profitable move especially in e-commerce sites.

Know Where to Link at

As we all know that Google is one of the most preferred search engines in the phase of the planet. And with that, we have no choice but to abide their rules before it’s too late. With the aim of providing quality search experience, Google Webspam team lead by Matt Cutts continually fight spam and dark shaded SEO efforts.  They upgraded their precious algorithms into a spam-fighting machine and web irregularities.

Google Panda and Google Penguin updates are one of the most famous changes made by Google that eventually tap low quality SEO to stop what they are doing.

In line with that, we should be aware on where we leave our footprints at. Link to only the most relevant niche and leave only link/comments that best relates to the content.

Data that provide a record on where do your site link most

I have heard a lot of rumors that “relevancy is the new PageRank”. Why not try it? People love to link if they’re fascinated. So choose wisely on where you leave your links.